Career Opportunities

MANAGER, MARKETING COMMUNICATIONS 

 

Job description

Manager, Marketing Communications will report to head, Audience Engagement. Working closely together with the Programmes and Outreach team, you will spearhead a strong strategy for publicity and manage public relations with the media.

 

Competencies

• Deep interest in children-related marketing and outreach, with a strong understanding of what appeals to children and their parents

• Deep understanding of digital marketing, digital production and content marketing

• Strong command of first language, both written and spoken

• Creative flair with excellent copy-writing skills, especially for web and social media

• Keen understanding of web metrics and digital analytics, with the ability to generate, analyse and interpret data for tracking of marketing campaigns

• Experience in managing website projects and liaising with internal stakeholders and vendors is strongly preferred

• Knowledge of Google Analytics, SEO and SEM is preferred

• Proficiency with Adobe Photoshop, Illustrator, DreamWeaver, HTML, HTML 5, and CSS is preferred

• Prior experience in drafting tender papers in a government agency is a bonus

• Strong interpersonal skills and able to build and maintain relationships with internal and external stakeholders, especially the media

• Ability to prioritise and efficiently manage your time to deliver tight deadlines in a fast-paced environment

• Able to see the big picture yet pay attention to details

 

Responsibilities

• Lead development of strategic plan related to marketing initiatives for CMSG

• Lead implementation of strategic brand and marketing initiatives

• Develop and manage a communication strategy to engage target audiences in order to grow brand awareness and share of mind

• Develop and maintain close working relationships with key media partners to maximize media coverage and exposure

 

Requirements

• Degree in Marketing, Corporate Communications, Journalism and Mass Communication 

• At least 3 years’ experience in managerial position in Marketing, Corporate Communications and Digital (social and web management) outreach

 

Selected applicants will be invited for an interview session.

 

Apply here