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Craft X Design 2021


1. Overview
2. Who this open call is for?
3. Engagement and sharing workshop
4. Open call details
5. Funding
6. Timeline
7. Application details
8. Inquiries


This Open Call invites local designers to submit a proposal for the co-creation of contemporary products for the local market, in collaboration with traditional craft practitioners in Singapore.

This project is part of NHB’s efforts to promote greater awareness of intangible cultural heritage (ICH), raise the profile of local traditional craftsmanship, and increase access of local traditional craft practitioners to new markets, networks and designs.


Practising designers and design studios who/which are interested in:

a) Drawing on local traditional crafts and the skills of veteran craft practitioners, to innovate and modernise traditional craft products;
b) Collaborating with local traditional crafts practitioners;
c) Playing a part in promoting Singapore’s heritage and traditional crafts.


Veteran traditional craft practitioners on the Craft X Design programme will be working closely with the selected designers to produce the final product.

As part of the open call, they will introduce their craft and share about their skills in a workshop, where interested designers can learn more and see the craft in action, before submitting their proposals for the Craft X Design programme.

This workshop will be held on 11 September 2021, from 4.00pm - 6.30pm at the Asian Civilisation Museum.

The four experienced traditional craft practitioners participating in the programme are:

Mr Jimm Wong

Mr Jimm Wong
Chinese Lantern Making

Ms Vijaya Mohan

Ms Vijaya Mohan

Mr Raymond Wong

Mr Raymond Wong
Peranakan Embroidery

Mdm Anita Tompang

Mdm Anita Tompang
Ketupat Weaving

Interested designers are highly encouraged to sign up for this workshop here to gain insights into the crafts and skills of these veteran craft practitioners before submitting their proposal.


Interested designers can submit a proposal for the co-creation of contemporary products with one of the veteran craft practitioners and his or her associated craft skills. The deadline for the submission is 8 October 2021, 6pm.

Once selected, the proposed project in collaboration with the traditional craft practitioner will take place over a period of four (4) to five (5) months, and should result in a prototype of the product. A letter of offer and detailed terms and conditions will be issued to the successful applicants.

Eligibility Criteria

Designers and/or design studios must fulfil the following criteria to be eligible for the open call:

a) Practising designers with three years of working experience or more at the time of application, or;
b) Design studios that have been incorporated for three years or more at the time of application;
c) Lead applicant must be a Singapore Citizen or Permanent Resident.

Evaluation Criteria

Design proposals will be evaluated based on the following:

Strength of Proposal

  • Depth of understanding and demonstration of traditional craft skills and techniques
  • Level of collaboration with and involvement of traditional craft practitioner (i.e. high level of collaboration in the process of prototyping and producing the product)
  • Originality and artistic/aesthetic merit (e.g. display creativity and the distinct artistic voice or aesthetic vision of the designer)
  • Feasibility of proposal within the stipulated timeline

Impact of Proposed Prototype

Alignment to the programme’s overall objectives, including:

  • Whether the proposal will enhance the craft practitioners’ and designers’ value proposition
  • Whether the proposal has the ability to appeal to current consumer trends

Track Record

  • Track record demonstrating a strong portfolio of work within the last 3 years

Designers of shortlisted proposals may be invited for an interview.


Each selected designer will be provided with an honorarium of $6000. Each pair of practitioner and designer will also be provided with reimbursement of up to $2000, for materials and other related costs for the creation of the product.







Open Call Engagement & Sharing Session

NHB to share more details about CXD, and craft practitioners to conduct a workshop, presenting an overview of their traditional craft as well as a brief demonstration of their craft skills and techniques for interested designers.

21 August 2021



Submission of Project Proposals

Designers to submit proposals to NHB for products to be prototyped in collaboration with any of the practitioners.

26 July – 1 October 2021


Evaluation of Project Proposals


October 2021



Pairing of Practitioner with Designer

Based on the proposals submitted, NHB, practitioners and selected designers to agree on and finalise the pairings.

November 2021


Learning of Craft Method, Consultation Process and Prototyping of Product

Regular sessions to be scheduled where designers will learn the craft techniques from craft mentors, and collaborate to co-create the final product. 

The collaborative/creative process will be documented through photography and videography, arranged by NHB.

November 2021 – March 2022


Announcement of Completed Prototype

March 2022


Public Showcase

The works to be showcased to the public at NHB spaces or online platforms together with videos/photos of the craft-making process.

April 2022


Interested applications will need to complete an application form here and submit this together with all supporting documents by 8 October 2021, 6pm to the following email address:


For inquiries, please contact:

Arthur Tan ( or 69821173)